Archive for September, 2009

CNN iPhone App

Posted by nfarsun on 30th September 2009

 

CNN launched its new iPhone application Tuesday morning, featuring breaking news, video, personalization options, and, most notably, an interactive iReport feature.

The application allows you to search for and follow topics of interest to create a personalized “MyCNN” news feed — from breaking stories about your home state to gossip about your favorite celebrity. Tapping any news story from the main screen leads to two summary bullet points, the main story, and any relevant video. An additional tap on the share button allows you to email the story, choose to follow the topic, or save it to read later. The app also pinpoints your current location to provide weather, traffic, and breaking news near you.

 

 

Get the app at CNN.com or read more about the app here

Posted in The Geek Journal | No Comments »

The Unique Origins of 25 Popular Products

Posted by cfox on 30th September 2009

25. Bra

New York socialite Mary Phelps Jacob patented the modern bra as the result of an unsuitable corset. When she found her whalebone corset poking out of an evening gown before an event, Phelps used silk handkerchiefs and ribbon to build herself a primitive bra. When friends and strangers started asking for their own bras, Phelps knew she was onto something. In 1914, she patented her “Backless Brassiere,” then started a business that sold it. She later sold the patent to the Warner Brothers Corset Company for $1,500; that company, in turn, earned $15 million from bras during the next three decades.

24. Graham Cracker

The Reverend Sylvester Graham claimed you could suppress carnal urges through diet. According to Graham, bland foods curbed sexual tendencies like masturbation. To help his followers adapt to his prescribed diet, Graham invented his namesake Graham Cracker in 1829. Hundreds of followers chowed down, paving the way for the modern, sexually unaffected graham cracker consumer

23. Microwave Oven

In 1945, Raytheon engineer and inventor Percy Spencer stood in front of a magnetron—a radar component—and noticed a chocolate bar start to melt in his pocket. Curious about the magnetron’s potential, Spencer obtained a bag of popcorn kernels and watched them pop next to the magnetron. The microwave oven was born.

22. Post-Its

After experimenting with adhesives, 3M scientist Dr. Spencer Silver found himself with a reusable, mildly sticky glue in 1968. Though he hadn’t intended to create this specific substance, he tried promoting it within the company, as a spray or glue for temporary bulletin board notices. His efforts did not gain traction until fellow employee Art Fry attended one of Silver’s presentations. Fry, frustrated that his bible hymnal bookmarks constantly fell out during church choir practice, realized that Silver’s glue was the perfect bookmarking solution. Fry proposed the bookmark idea to management. Within five years, 3M introduced Post-it Notes. They have been indispensable to the modern office ever since.

21. German Chocolate Cake

In 1852, English chocolatemaker Samuel German created Baker’s German’s Sweet Chocolate, the essential ingredient upon which the cake’s name is based. A Texas homemaker sent a newspaper a recipe for German’s Chocolate Cake in 1957, popularizing the cake recipe. General Foods, owner of the Baker’s Chocolate brand, forwarded the recipe to newspapers across the country in a push to increasechocolate sales. Somewhere along the line, newspapers dropped the “s” at the end of German’s, resulting in the “German” chocolate cake.

20. Corn Flakes

In the late 1800s, entrepreneur Will Keith Kellogg teamed up with his brother John, an MD and nutrition expert, research healthy diets for patients. While making bread one day, Will accidentally let the dough stand too long. As a result, the dough produced flakes when he rolled it for baking.

Feeling experimental, Will baked the flakes, creating a crunchy cereal that patients loved. Will refined the recipe with corn. He co-founded a cereal mail order company with Jon, then started the Battle Creek Toasted corn flakes Company, the first “ready-to-eat cereal” operation in the world. Kellogg’s followed, and corn flakes remain a classic.

See the rest HERE!

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Will you dress up for Halloween?

Posted by nfarsun on 29th September 2009

Only 33.4% will dress up (down from 35.3% last year). And 42.2% will make a Jack-o-Lantern. Even the percentage of people who plan to hand out candy to trick-or-treaters has slid a bit: Just 71.2%.

Young adults, typically the big spenders, are cutting back even more sharply: The average 18- to-24-year-old will spend $68.56 on the holiday, compared to $86.59 last year and $81.91 back in 2007. “For them, this year’s theme will be ‘How creative can I be, and how little can I spend?,’” the National Retail Federation says.

Looks like the recession will be taking a toll on Halloween this year… Will you still dress up?

Read more

Posted in General | 3 Comments »

iTunes only for Apples…

Posted by nfarsun on 29th September 2009

The skirmish between Apple and Palm over whether owners of Palm devices can sync them up with their iTunes libraries has come to something of a resolution — though maybe not the one Palm had hoped for.

Earlier this summer, Palm filed a complaint with the USB Implementers Forum, an industry group that oversees standards for USB connections, claiming that Apple was restraining trade by only allowing Apple devices to access iTunes, its popular media management software.

On Wednesday, the group replied to the letter, dismissing Palm’s assertion that Apple was in violation of its policies. It also said that Palm’s strategy of having its Pre phone masquerade as an iPod so it would work with iTunes was a violation of the group’s membership agreement.

Get the full story here

Source: New York Times

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Only in a Woman’s World

Posted by cfox on 29th September 2009

A mom from Boise, Idaho has won the “Inspire Us” contest from Frito-Lay and will have her entry turned into an animated webisode as part of Pepsi’s larger “Only in a Woman’s World” campaign.

The mom, Stacy Lynn Miller, offered up a true story about a frazzled ride home in rush hour traffic. The weather was sweltering. The car had no air conditioning. She and her daughter were caught in “traffic” but found a way to laugh. Her entry was one of 2,000 submitted during the July 1 to Aug. 17 promotional timeframe, the company said.

Miller and a friend will receive a girl’s weekend in New York City where they will watch the development of the Webisode.

Source: Promo Xtra

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Smucker’s Gives Away 20,000 Coupons in ONE MORNING!

Posted by cfox on 29th September 2009

The J.M. Smucker Company launched an online promotion offering 20,000 coupons for free four-packs of Smucker’s Uncrustables Sandwiches on September 28, and the coupons were gone within hours. The promotion stated that the offer was valid through Oct. 30, or while supplies lasted. “We weren’t sure how fast this would happen-we were certainly surprised at just how fast word of mouth travels,” noted a spokesperson for Smucker.

The giveaway was positioned as helping busy moms provide their kids and the whole family with a wholesome, satisfying and convenient snack. The first 20,000 adults to go online (uncrustables.com), register and submit an “after-school organizational tip” were eligible for the coupons.

The promotion’s premise is based on a survey of 1,520 moms (84% with kids under 14) conducted for Smucker through MomCentral.com, a nationwide network of mom influencers, bloggers and grassroots community organizers. The survey found that 68% of moms feel stress or pressure “when trying to prepare wholesome snacks for their children.”

Source: Marketing Daily

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McDonald’s Gives Rail Riders Coupons and a Free Ride

Posted by cfox on 28th September 2009

Some local McDonald’s franchisees are making friends with computers in busy cities by giving them free rail tickets and coupons for its burgers. In Denver, street teams met commuters headed to the Denver Broncos game and handed them free round trip, one-day rail passes, along with coupons for a free Angus Third Pounder, a new menu item at McDonald’s. Denver is the third stop on the firm’s national “Try Free, Ride Free” tour.

The promotion continues throughout the month with additional stops in busy metropolitan cities aimed at people riding the rails, including Chicago, Dallas, Baltimore and Washington, DC. In Atlanta, for example, riders are offered complimentary one-way Breeze tickets and free Angus Third Pounders.

Source: Promo Magazine

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Portable Photo Booth

Posted by Christie Chiappetta on 25th September 2009

Two Australian photographers developed this part inflatable digital photo booth. It can be shipped almost anywhere in the world, making it ideal for event tours! Each photo can be branded with your company’s logo, slogan, or messaging. And each photo participant gets a unique pin to claim their pic online. Find out more at Photobooth.

Source: psfk.com

Posted in General, The Geek Journal, Web | No Comments »

Dr. Pepper Starbar

Posted by cfox on 24th September 2009

The “Dr Pepper Starbar” is one of six party decks located on the upper concourse at the east end of the stadium. The design includes the logo that has been abstracted into large, over-arching forms. Fifteen aluminum arches above the bar light up each time the Cowboys score and the bar is backlit with vintage Dr Pepper bottles.

For the football fans, seven large flat screen TVs and six concession stands provide full access to game play and beverages and snacks. The bar is visible from both inside and outside the stadium and is promoted throughout the games.

Source: Promo Magazine

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Wii Joins In on the Gaming Industry Price Cuts

Posted by Christie Chiappetta on 24th September 2009

This Sunday, Nintendo will be slashing the price on their popular Wii game system to $199.99 from the original $249.99 price tag. It will maintain its bundle of the Wii Sports video game, one controller, a Nunchuk controller add-on and wireless sensor bar, so consumers will get a better value for their buck this time around.

The reason behind the cut surprisingly isn’t the challenging economic climate, but rather part of the company’s growth mission. Nintendo of America president, Reggie Fils-Aime, thinks there is minimally 50 million consumers in the U.S. that they can get into gaming by offering more value to these potential gamers. And they will be giving these consumers the chance to try out Nintendo video games at numerous scheduled events across the country leading up to the holiday season. I know personally I have been debating purchasing a Wii for the past several months, and this price drop just might be reason enough for me to finally jump on the Wii bandwagon, especially with the New Super Mario Bros. Wii game launching on November 15th!

Read more from Nintendo’s chat with usatoday.com

Posted in Poprocks & Popcorn, The Geek Journal | No Comments »